David, Joe, and Korbin visit with good friend, rock star, and master breeder, Bud Koupal, owner of Koupal's B&B Angus, Dante, SD. During their conversation, Bud shared his personal background and his journey in the industry, from naming a show heifer after a crush to running a successful family operation. Bud also delved into the secrets behind Koupal's long-term success as a family-owned business, as well as his breeding philosophies and the noteworthy cow families he has developed. The group also discussed the importance of maintaining a customer list, managing in-house expenses, and creating an event-like experience for customers.
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